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  • Nation Branding - Branding Guru Wally Olins speaks at IE

    10.19.2012 1 0

    IE

    Nation Branding - Branding Guru Wally Olins speaks at IE

    Chat between Branding Guru Wally Olins, Chairman and Co-Founder of Saffron Brand Consultants, and IE Professor Vincent Doyle, on why nations need a brand, and in particular, Spain. Wally Olins lectured at IE on June 13th 2012, on "Why the Nation Needs a Brand" for the #IEComm talks organized by IE School of Communication -- IE University and sponsored by the Master in Visual Media Communication and the Master in Corporate Communication. http://www.ie.edu/IE/site/php/en/school_communication.php

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  • Spain as a Brand - Strengths and Possibilities (Wally Olins at IE)

    10.19.2012 1 0

    IE

    Spain as a Brand - Strengths and Possibilities (Wally Olins at IE)

    Branding expert Wally Olins, Chairman and Co-Founder of Saffron Brand Consultants, and IE Professor Vincent Doyle discuss Spain as a Brand, its strengths and possibilities. Wally Olins lectured at IE on June 13th 2012, on "Why the Nation Needs a Brand" for the #IEComm Talks organized by IE School of Communication and sponsored by the Master in Visual Media Communication and the Master in Corporate Communication. http://www.ie.edu

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  • Branding, Globalization and Nations (Wally Olins at IE)

    10.19.2012 1 0

    IE

    Branding, Globalization and Nations (Wally Olins at IE)

    Branding expert Wally Olins, Chairman and Co-Founder of Saffron Brand Consultants, and IE Professor Vincent Doyle discuss Branding, Globalization and Nations. Wally Olins lectured at IE on June 13th 2012, on "Why the Nation Needs a Brand" for the #IEComm Talks organized by IE School of Communication and sponsored by the Master in Visual Media Communication and the Master in Corporate Communication.

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